Which formats work on a phone, over a link
For a remote buyer, a film and a 360° tour usually cover the visit. The film gives the overall picture, and the tour lets them look around each room for as long as they want. A streamed walkthrough suits a buyer who is close to a decision and wants to go further. The table sets out what each format needs.
| Format | On a phone, from a link | What the buyer can do |
|---|---|---|
| Walkthrough film | Yes. It plays in WhatsApp, on a website or in any video player | Watch a planned route, pause and replay |
| 360° tour, photographed or rendered | Yes. It opens in the browser, and tilting the phone looks around | Look in every direction and click the floor to move |
| Interactive walkthrough, streamed | Yes, in the phone's browser, with a steady and fast connection. A tablet or a laptop is more comfortable | Walk freely and change furniture, finishes and lighting |
| VR walkthrough | No. It needs a headset | Stand in the rooms at real size |

